We were getting a lot of queries on what is Cuttputli’s box office collection and budget so we have decided to write this post about the views it got and whether it was a hit or flop. Cuttputli didn’t release in theaters it was a direct-to-OTT release on Disney + Hotstar so instead of box office collections we will decide hit or flop based on its views in the opening weekend and where was it on the chart with respect to other releases
Cuttputli OTT Views
Cuttputli got 8 Million i.e 80 Lakh views in its opening weekend on Hotstar in India and is the second most viewed on OTT this week behind Criminal justice Season 3 ‘s latest episode and ahead of Koffee with Karan’s latest episode. As per Hotstar Cuttputli has gotten 5 Crore views in 2 weeks and these numbers are like producer figure for box office but its a hit nevertheless.
Alia Bhatt’s Darlings was previously the most viewed direct-released movie on OTT with 6.7 Million views while Good Luck Jerry got 4.9 Million on Hotstar and being an Akshay Kumar movie it easily beat those views.
Cuttputli Digital Rights Price
Cuttputli was sold at Rs 180 Crores to Star Group with 120 Crores for digital rights for Disney + Hotstar and the rest 60 Crores for satellite rights. The 120 Crore price is Akshay Kumar’s salary for the movie and the movie was sold because of Akshay Kumar’s 5 movie deal with Star Group and his relationship allowed him to dump this movie on Disney. This is amongst the highest price paid for digital deals and shows how much are the OTT platforms overpaying for content
Is Cuttputli Hit or Flop
Cuttputli is a Hit with 8 Million views. Cuttputli needed to reach more than 40 Lakh viewers in its opening weekend in India at Disney + Hotstar to be called an Average and should cross more than 70 lakh Views to be called a Hit. Cuttputli did not release at the box office so there are no collections to measure hit or flop so we follow the below criteria for hit or flop ( Note Disney + Hotstar has internal criteria and it takes global views into account while deciding if a movie is a success or not) and all the streamers have the data on completion rate i.e how many people finished watching the movie which decides whether the movie is good or bad.
Less Than 40 Lakh Views Movie is a flop OTT could have invested a lesser amount in a web series and gotten the same views
40 -70 Lakh views Movie is an Average on OTT
70 Lakh – 80 Lakh Views Movie is a Hit
80 Lakh Views to 1 Crore Views Movie is a Super Hit
1 Crore + Views Movie is Blockbuster on OTT
It is estimated that Cuttputli had a budget of 150 Crores The production budget is estimated at 30 Crores and it is estimated that Akshay Kumar will take 120 Crores the value of digital rights as his fees leaving somewhere between 20 to 30 Crores as profit for producers without facing box office.
Where to Watch Cuttputli on OTT
Cuttputli can be watched on Hotstar here
Most Watched Direct to OTT Movies
- Cuttputli- 8 Million views
- Darlings -6.7 Million Views
- Gehariyaan – 6.2 Million Views
- Good Luck Jerry – 4.9 Million Views
- Shershaah – 3.8 Million Views
- Bhuj – 3.6 Million Views
- Haseen Dilruba – 3.2 Million Views