Entertainment Ten Days Box Office Collection: Slows in Week 2

Its Entertainment Nine Days Box Office Collection

Second Sunday Collection
2.74 crore (Trade figure)
3.12 Crore (Producer Figure)

Rs 57.71 Crore (Trade figure)
Rs 65.61 Crore  (Producer Figure)

Second Saturday Collection:
2.12 Crore (Trade figure)
2.47 Crore (Producer Figure)

Entertainment has slowed down considerably in week 2.

It has only done well in mass circuits in North and Central India.

Entertainment is however amongst Top 10 Grossing Movies of 2014 so far.

On its Second Friday Entertainment got a benefit of Independence day and that’s why it still got a decent total despite reduction of screens.

First Week Total:
Rs 49.6 Crore  (Trade figure)
Rs 56.5 Crore  (Producer Figure)

Entertainment has finished its First week as 9th Highest of 2014 behind the likes of Humpty sharma and Humshakals. and much below Holiday

In its second week it will loose all its single screens to Singham returns (who has already booked them in advance ) and will depend only on multiplexes

Budget: 85 Crores (Inclusive of advertising cost)

Second Friday Collection:
Rs 3.25 Crores  (Trade figure)
Rs 3.52 Crore  (Producer Figure)

Thursday Collection:
Rs 3.56 Crore (Producer Figure)
Rs 3.32 Crore (Trade figure)

Wednesday Collection:
Rs 3.96 Crore (Trade figure)
Rs 4.12 Crore (Producer Figure)

Tuesday Collection:
Rs 4.94 Crore (Trade figure)
Rs 5.13 Crore (Producer Figure)

Monday Collection:
6.3 Crore  (Trade figure)
7 Crore  ( Producer Figure)

Sunday Collections:
12.53 Crore (trade figure)
14 Crore producer Figure

Saturday :
9.3 Crore (Trade figure)
11.53 Crore ( producer Figure)

Friday Day 1:
9.25 Crore (Trade figure)
11.16 Crore ( producer Figure)


Entertainment had the 9th Highest Opening weekend of 2014 and  much lower than that of Holiday.

Entertainment’s opening weekend was below that of  Humshakals and Humpty Sharma ki Dulhania.

Entertainment had 6th Highest Opening weekend for  Akshay Kumar.

First day:

The First day is lower than Holiday’s  opening day and even Humshakal’s opening day.

First day of entertainment is just higher than Humpty Sharma ki Dulhania  to be 8th highest opening day of 2014

This is Akshay Kumar’s 8th Highest opening day ever behind even Housefull which opened in 2010

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